Our Policies & Principles

Your privacy matters to us. As an association dedicated to serving the pet and equine insurance sector, we understand the importance of protecting the personal data of our members, partners, and stakeholders. As a designated data controller, we are responsible for keeping personal data secure and complying with all applicable data protection laws.

1. PEIA Privacy Notice

The Pet and Equine Insurance Association (PEIA) is committed to maintaining the privacy and security of your personal information. As an industry association representing pet and equine insurance professionals, we act as a data controller for any personal data we collect from you or your employer.

This privacy notice explains what personal data we collect, how we use it, how we protect it, and your rights regarding your data. By providing us with your personal data, you agree to the terms set out in this policy. You can, however, choose to opt out of any use of your personal data by PEIA, and exercise your rights under data protection laws.

We recommend that you review this policy regularly as we may update it to reflect changes in legislation or our practices.

Please note: This policy does not apply to information relating to individuals under 18 years of age, as we do not knowingly collect data relating to children.

2. What Personal Data Do We Collect?

We collect various types of personal data which may include:

• Identity Data: such as your name, title, date of birth, and gender.
• Contact Data: including your address, email, and telephone numbers.
• Financial Data: such as bank account details when processing payments.
• Transaction Data: details about payments or services you receive from us.
• Technical Data: IP addresses, browser type, login details, and device information.
• Profile Data: your username, preferences, feedback, and survey responses.
• Marketing and Communications Data: your preferences for receiving marketing communications.
• Usage Data: data on how you interact with our website and services.

We also use aggregated data (which does not identify individuals) to help improve our services.

We do not collect special category data (such as racial or ethnic origin, political opinions, or health information) or data relating to criminal convictions.

3. How We Collect Your Personal Data

We collect data directly from you via:

• Membership applications
• Website account registrations
• Event attendance (virtual or in-person)
• Surveys and feedback forms
• Correspondence by email, telephone, or post

We also collect technical data automatically through cookies and other website technologies. Please see our Cookie Policy for details.

4. How We Use Your Personal Data

We only process your data when lawful, typically to:

• Fulfil our contract with you (e.g., membership management)
• Comply with legal obligations
• Pursue legitimate interests that do not override your rights (e.g., improving services, fraud prevention)

5. Purposes for Processing Your Data

6. Marketing Communications

We will only send marketing communications if you have given prior consent. You may opt out of receiving marketing at any time by following the unsubscribe links or contacting us directly.

We do not share your data for third-party marketing without your explicit consent.

7. Who We Share Your Data With

We may share your personal data with:

• IT and website service providers
• Event and conference organisers
• Other PEIA members and committee members
• Regulatory and industry bodies, where required

All third parties are contractually obliged to protect your data and use it only as instructed by us.

8. International Data Transfers

Where data is transferred outside the UK or European Economic Area (EEA), we ensure appropriate safeguards are in place, such as standard contractual clauses, in compliance with data protection law.

9. Data Security

We use appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or misuse.

10. Data Retention

We retain your personal data only as long as necessary to provide our services and meet legal requirements. Details of retention periods can be requested from us.

11. Your Rights

Under data protection laws, you have the right to:

• Access the personal data we hold about you
• Request correction of inaccurate data
• Request deletion of your data where appropriate
• Object to certain data processing, including marketing
• Request restriction of processing
• Request data portability
• Withdraw consent where processing is based on consent

To exercise your rights, please contact us using the details below.

12. Cookies

Our website uses cookies to improve your browsing experience. You can control cookie settings in your browser, but blocking cookies may affect website functionality.

For more details or to make a data request, please contact us at contactus@peia.co.uk.

13. Contact Us

If you have any questions or concerns about this policy or how we handle your data, please contact:

Pet and Equine Insurance Association
27 Old Gloucester Street, London, WC1N 3AX

Email: contactus@peia.co.uk

Welcome to the Pet and Equine Insurance Association (PEIA) website.

By accessing or using this website, you agree to be bound by the terms and conditions set out below. If you do not agree with any part of these terms, please refrain from using our site. This website is operated by the PEIA, a not-for-profit association. The content is provided for general information purposes only. We reserve the right to update, amend or remove any content or service without notice. The use of any information or materials is entirely at your own risk. Reproduction of website content is prohibited unless prior consent has been granted. These terms are governed by the laws of England and Wales.

Terms and Conditions for Members

• Members agree to uphold the Association’s core values of transparency, collaboration and sustainability.
• Misuse of PEIA resources or misrepresentation of affiliation may result in termination of membership.
• Annual membership fees are non-refundable unless otherwise stated.
• Members agree to abide by the association’s code of conduct and governance framework

📑 Terms of Reference and Data Sharing Principles> 

Our Articles of Association set out the structure, roles, and governance that guide how the Pet and Equine Insurance Association operates.

They provide the framework for how we’re run and how we make decisions in the best interests of our members.

📑 Articles of Association> 

The Pet and Equine Insurance Association is committed to making our website accessible to as many people as possible, regardless of technology or ability. Our site is designed to display clearly across modern browsers and on both Mac and PC platforms.

We aim to follow recognised accessibility and usability standards. If you experience any issues accessing any part of our website, please don’t hesitate to get in touch — we’re here to help.

Diversity, Equity & Inclusion (DE&I) Policy

At the Pet and Equine Insurance Association (PEIA), we are committed to creating an inclusive environment where all individuals feel respected, valued, and heard.

We believe that diversity of thought, background, and experience strengthens our work. As an association that brings together organisations from across the insurance and animal care ecosystem, we recognise our responsibility to ensure everyone—regardless of race, gender, age, disability, sexual orientation, religion, background or perspective—has the opportunity to engage meaningfully with our work.


Our Commitments:

• We actively promote inclusive participation in all PEIA activities, including events, working groups, and leadership opportunities.
• We aim for balanced and diverse representation in our panels, publications, and advisory bodies.
• We will be mindful of accessibility—seeking to remove barriers to involvement where we can.
• We expect all members and collaborators to treat one another with respect, and to uphold these values in their dealings under the PEIA banner.

This policy complements our Member Charter and is part of our broader commitment to responsible, transparent, and fair governance.

If any member or participant has a concern relating to diversity, equity or inclusion, we encourage them to raise it with the Chair or a nominated contact in confidence so it can be addressed fairly.

Useful Information and Documentation

Here you’ll find a collection of useful documents to help you navigate the services, benefits, and policies offered by the Pet and Equine Insurance Association

• Member Charter 
• Competition Law Compliance Guidance